Why We Can’t Separate Video Editing and Graphic Design

Why We Can’t Separate Video Editing and Graphic Design

A graphic designer creates images and manipulates them. A video editor creates a story using images, titles, logo, graphs, charts, maps etc.: it’s created by graphic designers. Strong graphic design implements captivating and unique logos, typography, symbols and colours, allowing consumers to differentiate your own brand from the competition. All of these important parts can […]

Music for Marketing Video

Music for Marketing Video

Relevant Music Makes Marketing Videos Memorable Music is a very important part of a marketing video: it’s helpful for creating an emotional connection with your target audience. A nice tune will remind viewers about your brand and, as they hum that tune, they’ll automatically think about your products or services. Music Is a Part of […]

Marketing Video Starts from a Script That Works as a Map for the Production Team

Marketing Video Starts from a Script That Works as a Map for the Production Team

Tips for Business Owners and Self-Employed Specialists  Different types of marketing video productions require different scripts. Video is a part of marketing content and is related to other promotional materials, so the script should be based on the same marketing concept and contain key elements of the corporate style.  Here’s a list of tips for […]