A graphic designer creates images and manipulates them. A video editor creates a story using images, titles, logo, graphs, charts, maps etc.: it’s created by graphic designers. Strong graphic design implements captivating and unique logos, typography, symbols and colours, allowing consumers to differentiate your own brand from the competition. All of these important parts can […]
Relevant Music Makes Marketing Videos Memorable Music is a very important part of a marketing video: it’s helpful for creating an emotional connection with your target audience. A nice tune will remind viewers about your brand and, as they hum that tune, they’ll automatically think about your products or services. Music Is a Part of […]
Video is an effective way to hook your viewers and promote your business. Here are some tips for business owners, self-employed specialists and marketers who wants to create a professional marketing video. Show Solutions Customers are really looking for better solutions. Video is the best tool to inform and to demonstrate real solutions. Customers will […]
Shooting, editing and production requires specialized equipment and expertise. The most expensive process is shooting. If you have a small budget for marketing video production, here are some options you might want to consider in order to save time and money: 1. Combination of 10 Images (Slide Show) + graphics + music background + text […]
Everyone knows that video is the best marketing tool today. A professionally produced video won’t be cheap. A marketing video takes about 2-3 weeks of hard work, and there are many aspects to the project, such as personnel, equipment, transportation, location and others. A marketing video takes planning and professional experience. In order to keep […]
Text or Just Background Music? There are many business owners and self-employed specialists who present their products and services themselves. Then there are entrepreneurs who prefer to record a voiceover, and there are some who use images and clips with text and music background. So, which is the best approach? It Depends on the Duration If […]
Statistically, shorter videos are more engaging than longer ones. If your marketing video is about 15 seconds to 1 minute, most people will watch it all the way through. If your message is more than 2 minutes, the story must be incredible to keep your viewers’ attention. The duration of each marketing video depends on […]
Each marketing video says a lot about the company’s brand, products or services. It’s a unique visual story about business owners or self-employed specialists who wants to be visible on the global market and make their offers sellable. The goal of a marketing video is to hook prospects, increase sales, and engage current clients. […]
Why Quality Is Important We live in an era of globalization. We get huge amounts of information about new products and services online. Marketing is everywhere. Self-employed specialists and small companies want to be noticed, so they often use homemade videos to attract new clients. Videos have become very popular today, and can be made […]
Tips for Business Owners and Self-Employed Specialists Different types of marketing video productions require different scripts. Video is a part of marketing content and is related to other promotional materials, so the script should be based on the same marketing concept and contain key elements of the corporate style. Here’s a list of tips for […]
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